Results for "merchandising"

Modern blockbusters are tentpole franchises, designed for sequels & merchandising. From Harry Potter to Marvel, they dominate the box office.

Explore the dominance of franchise films in the blockbuster era, focusing on their appeal, marketing strategies, and future evolution.

Spielberg and Lucas redefined the blockbuster. Explore how 'Jaws' & 'Star Wars' sparked an era of high-concept stories & franchise fever.

Explore the rise of the blockbuster era, marked by high-concept stories, massive budgets, and groundbreaking special effects. Discover the impact of "Jaws" and "Star Wars."